Fernie World FreestyleIn Event Marketing
World Cup Freestyle skiing came to Fernie BC for the annual Fernie World Freestyle. Savage Marketing managed the event and designed and produced all marketing collateral.
The outcome was one of the most vibrant, exciting competitions on the World Cup circuit. From an Event Management perspective, the Savage Marketing team worked directly with volunteer leaders from all sectors of the community to ensure that each aspect of the competition was well-managed.
Public Relations and Media were an important component of the event, and again the marketing firm worked with local volunteers to ensure exposure for both the event via the media, local organizations, and local and national sponsors.
Savage Marketing’s graphic designer created leading-edge branding, and the team at the agency produced event posters, programs, outdoor signage, and countless other branded collateral items integral to the event.